5 Ways to Start Your Dance Video
The Opening Scene
Your opening scene sets the tone. It’s your hook. It pulls the audience into your story— your choreography. Let’s break down 5 powerful ways to begin.
Begin with a Character
Before you jump into action, slow down and focus on their presence. Who are they?
In the video with Jaiquin for Gap’s #linenmoves campaign, we focused on hero shots—close-ups and mid-shots. We opened with slow motion and very subtle movements.
Begin with an Environment
What kind of story do you want to tell—romantic, horror, thriller, or action? The setting can cue the audience for what’s about to happen.
In the video with the “Let It Happen” trio, I used downtown New York for the opening scene. In the background, we see the Manhattan Bridge, foreshadowing the rest of the video, which features the bridge as a constant from both sides of the river.
Being in New York as international dancers was very exciting for them, and I wanted to honor that by choosing vibrant New York locations.
Begin with a plot catalyst
Plot Catalyst indicates the motivation of the character. It starts a conflict that will be resolved throughout the rest of the film.
In the “Unapologetically Asian” film, we opened with interviews of “House of Chow” dancers who perform in the piece with the same title. The interview montage sequence sets the scene for the intention behind the piece and the message it carries.
Begin with a metaphor
Visual Metaphor can be used to open the film. A metaphor means using an image or subject as a representation of something else.
In my film “Power”, the car and power suit Neisha wore in the opening scene were used as a metaphor to represent superficial power. This was juxtaposed with the power that comes from within—represented by nature and her movement.
Begin with a Bookends
Bookends as an opening scene means that the ending will mirror it—through visuals or theme.
In my film “A Fully Embodied Woman”, the story starts and ends with Guerdly looking directly into the camera. The film focuses on her process of embracing herself as a woman and leaning into her femininity.
By breaking the fourth wall in both the beginning and end, I wanted to show her confidence—her making a clear statement about who she is.
The beginning of your video can be very creative. Try mixing two prompts—like metaphor and plot catalyst—for a fresh take.
And if you have any questions, feel free to reach out.
Happy creating! - Anya
